May 2020 Edition

The place to stay connected with the people, topics and current affairs shaping the pet industry today.

StreetVet logo
PAAWstival x StreetVet

We would just like to say a massive THANK YOU to all our friends and supporters who took part in PAAWstival (our virtual festival) last weekend, celebrating all things PET in aid of StreetVet, a charity very close to our hearts, made up of volunteer vets and nurses who look after the pets of the homeless. “He’s my boy, he’s the only one who puts up with me. I have no mental health support, but he keeps my head straight. He’s my reason for everything.” StreetVet Client. StreetVet is a registered charity made up of volunteer vets and nurses who look after the pets (mostly dogs) of the homeless.  Like all frontline charities StreetVet have had to carefully consider the implications of COVID-19 for the people and pets who use their services, as well as their staff and volunteers, in line with advice and guidance from the UK Government and the RCVS. The StreetVet teams have put measures in place to allow continuity of service wherever safe and possible, and are dealing with this unprecedented situation with their usual dedication and care. Like many charities StreetVet rely heavily on fundraising from events, as well as donations to carry out their work. “I started volunteering in September 2016 whilst working as a locum.  I immediately realised that this was for me. Many years of stopping by and talking to dog owners living on the streets, always wanting to help but feeling useless. Now I can help in a professional sense. Homelessness is close to my heart because without my family I definitely would have been living on the streets too. I’m very lucky to have a strong supportive family, which I’m very aware not all people have.  I feel a bond with our clients because I have nearly been amongst them.  To help them and their pets is a blessing, the bond between them is stronger than anything else I have ever witnessed as an RVN.  I count myself lucky to be in a position to help them.” Chris Rossiter – StreetVet Veterinary Nurse, The purpose of PAAWstival is to raise funds to support this group of key workers who in addition to their day jobs, take the time to volunteer as StreetVet’s to help some of the most vulnerable people in society, the homeless and their pets, we think the work they do is incredible.  Although the afternoon wasn’t entirely glitch free – we had a really good time and hope all you lovely people who tuned in had lots of FUN!!! We can’t wait to bring you the second instalment on bank holiday Sunday, May 24th, at 18.00 GMT and would love to see you all there. Get your FREE tickets today… “I started volunteering at
Kratu the Rescue Dog – Dog Stories

Category – Human Animal Bond (with a little bit of fun and rule breaking!) Welcome to Dog Stories 2020, we are opening the series with the story of a very special rescue dog called Kratu, a Carpathian-Mioritic Shepherd who was rescued from Romania as a puppy by Tess Eagle Swan. Tess describes Kratu as “a natural clown who has always has been naughty from a puppy to now. He is also a dog full of unconditional love and compassion. He is a therapy dog at a local school and my assistance dog, as I am autistic. He has made history with inspirational achievements; attended European Parliament, The House of Commons, performed on stage for Autisms got Talent as well as being an ambassador for The All Party Parliamentary Dog Advisory Welfare Group (APDAWG) and Wetnose Animal Aid He has changed my life since I rescued him as much as I have changed his. Together we show the world the impossible is possible, he has brought sunshine back into my life” Away from his ambassadorial and charity roles Kratu loves learning new tricks and keeping himself busy on the agility course. He made his debut at Crufts three years ago in the Wood Green Rescue Dog agility display team, and has gone from strength to strength each year, giving his best and final retirement performance in March 2020. Kratus big personality and disregard for mainstream rules first went viral during Crufts 2018 when he charmed viewers with his fun performance, choosing to ignore obstacles, hide in the tubes and have a fun run around, clocking up over 13 million views on YouTube. He went viral again with millions of views in 2019. His spectacular goodbye performance in 2020 was by far his finest, in addition to ignoring obstacles and having fun in the tunnels, he decided to grab one of the hurdle poles in his mouth and have a run around with it, sending YouTube and the judges into melt down again with his heart-warming, hilarious performance. There were many wonderful participants and winners at Crufts, yet the one who broke the rules has yet again become a YouTube sensation, featured in national and international press and on TV stations around the world, whilst bringing a smile to many faces all in the name of charity. In a world where many strive for perfection Kratu has shown us that its ok to be different, in fact it’s great! The team at PAAW embrace those who challenge the status quo and dare to be different, good job Kratu, don’t change anytime soon, we love you.   You can read more about Tess and Kratu at:

Sustainable brands to great groomers and pet industry disrupters, find our favourite people, places, products and services all here.

Dog Stories 2020: Gizmo the London Chihuahua

We are delighted to have Gizmo and his human Dan contribute to our dog stories series.  Gizmo has always been available to lend a paw of support at our PAAW House charity events and on our social media platforms.  Thanks for taking the time to share some of the secrets of your Insta fame, charity work and awakening our interest in GIFs!   Being a short haired chihuahua, I was always concerned about Gizmo’s ability to regulate his body temperature. When he was a pup I ensured that he stayed warm whilst looking as cute as possible. Apprehensive about cloud storage, I created an Instagram account to upload pictures as I knew they wouldn’t go anywhere on this platform. I was amazed at how people around the world started to fall in love with him and his trendy personality. Fast forward a year later and he has been featured on postcards, popular blogs and in newsletters. He has also made guest appearances at Dog Fest and Haus of Chihuahua Summer of Love Festival in their ‘Instagram Dog’s Corner’. We also support charities including Wild at Heart Foundation, The Mayhew and PDSA, attending events and making regular donations. I also use Gizmo’s social media channels to spread brand awareness for these charities amongst his followers. Gizmo has become a sensation in the past year with his face being seen just under half a billion times on the popular GIF sharing site GIPHY. Due to his many facial expressions, fans can relate and they use these across all social media platforms. We have met countless celebrities from attending influencer events. Gizmo has teamed up with well-known brands including Pets at Home, Klarna, Tik Tok and even had a photoshoot in Liberty London. All of this has happened within a year and although this sounds like a busy life, I must stress that his health and wellbeing is priority. He is a playful, intelligent boy and I am so thrilled to be sharing his life with everyone around the world. This is the power of social media, together as one community for all pet pawrents, everything is possible! Top image credit @ravenimagery
Winston’s works of art

In these unusual times we can all be forgiven for binge watching Netflix whilst eating our body weight in Easter eggs and hot cross buns. I myself have given it a good go (4 hot cross buns and counting). In fact, if it wasn’t for my dog, I probably wouldn’t have made it out the house for my daily ‘exercise allocation.’ The owners of Winston Fergus, a London based sausage dog, however, have been using their quarantine time a little more wisely. Stuck at home and unable to visit museums and take in culture, they, with the help of Winston, have brought the museums to us — through the medium of Instagram. Swopping brush strokes for puppy strokes, Sarah and Rob have been recreating famous paintings using their gorgeous 18-month-old Dachshund. Sarah explained “He loves to pose so we started to base tricks around that. He weirdly learned the various looks before the normal tricks like sit, lay down, and fetch! He’s never been hard to work with in front of the camera. As soon as he sees it, he gets his inner Zoolander on. Depending on the quality of the treats, we get Le Tigre, Blue Steel or Magnum”. Winston is working on becoming a therapy pet and has already got his emotional support credentials. In the meantime though, he can still put a smile on faces with his pictures. Check out these fantastic artwork renditions from Whistlers Mother to the Girl in a Peal Earring — and if you would like to see more of this stunning, short legged super model, head to @thewienerdogwinston on Instagram. Thank you Winston for being such a clever sausage and brightening our lockdown with your wonderful poses. It’s been a real treat.

All the parties, events and pupperazi pics, including red carpet coverage from our very own celebrity ambassador Mr Burly Bear.

PAAWstival 2020

Hello PAAWstars, “WE COULDN’T BRING YOU TO THE PARTY, SO DECIDED TO BRING THE PARTY TO YOU” **Click here to register for your tickets** Welcome to the official PAAWstival gossip zone, here you will find regular weekly teasers and updates on our line-up, events and supporters who are helping us make Paawstival happen.  What is Paawstival we hear you shout?  PAAWstival is our virtual festival celebrating all things PET. The festival will take place over three weekends taking in both May bank holidays, 10th, 17th and 24th May. Expect a fun packed schedule/line up of animal inspired mischief, mayhem and entertainment – including games, stories, demos, talks, comedy, competitions, music and DJs sets. Pet parents will have the opportunity to enter our competitions, (Wall of Fame, Catch a Treat, Show your Talent), put questions to our live discussion panellists, take a doggy inspired fitness class, shake paws disco style or just sit back and enjoy the show. Our partners and supporters include Anna Webb, Dog Furiendly, ByBenji, The Dogvine, Drake & Morgan, Pride World Radio, Barking Mad Talent Agency, New Body Osteo, DBBO, Maxine Laceby and Rosie dog from Absolute Collagen, Barket Place, You and the Dog, Pets Lets, Dogstival and Burly Bear the Pom. Listen out for us on Pride Radio 89.2FM, and join us at @PAAWsUnited where you will be able to enter our competitions and sign up for your Zoom Event invite.  Click below to download your virtual wristband, try it for size, take a photo and tag us @paaw_house #paawstival2020 – and wear it with Pride. Line up – May 10th Line up 📣 We are really excited to announce that the wonderful Zoe Mundell will be literally kicking the festival off with a super fun Fitness class recorded to doggy soundtracks – so turn those chunky bits in to hunky bits and join us – WE can’t wait to see you! Sponsored by New Body Osteopathy Line up 📣 Calling all Biltongers in the group, who’s up for CATCH IT, our treat throwing/catching competition hosted by ByBenji – details of how to enter will be posted on PAAWs United very soon! Hosted by ByBenji Line up 📣 Has your pet got a particular talent? Does he or she like to perform for the camera? Enter your pup or kitty in our virtual talent show hosted by Barking Agency – The Pet Talent People and show us their skills. Upload your video in the comments section of this image on PAAWs United for your chance to win/shine. Good Luck 🥇 Hosted by Barking Agency – The Pet Talent People Line up 📣 Great news, You still have time to enter our PaawStars® wall of fame and be in with a chance to win one of our super prizes – Its very simple to enter, all you need to
Bark Aid – Virtual Charity Dog Show

PAAW House are delighted to support Bark Aid, a virtual charity dog show organised by Dog Furiendly to raise funds for those affected by Coronavirus. The team at Dog Furiendly have partnered with dog related businesses across the UK, bringing everyone together to create a digital fundraiser. The virtual dog show called Bark Aid will raise funds for charities that desperately need support to deal with Coronavirus (COVID-19), such as Fare Share, who redistribute food to frontline charities, StreetVet, who provide support for homeless pet owners and Age UK the leading charity for older people, a full list of the charities supported is available at Dog owners can show off their beloved pooch by uploading photos in a series of fun categories from the comfort of their home. Each category will raise funds for a charity in need, and the lucky winners will have a chance to win rosettes and prizes sponsored by dog-related businesses across the UK. The campaign also rallies support from dog influencers such as @barry_the_puggy and @kratutherescuedog who we recently featured following his show stopping appearance at Crufts, as well as some of our own PAAW canine crew, including chief ambassador @burlybearpom and @paaw_vinnie. Entries for ‘Bark Aid’ cost £1.50 per category and are open from now until 23rd April 2020. Founder of Dog Furiendly Adele Pember said: “We all know that this virus is having devastating effects on our society, which means we need to find innovative ways to bring people together to support others. “Events have been cancelled up and down the country that raise crucial funds for charities, who are feeling the pressure and supporting the nation through this tough time. “We’re a nation of dog lovers, so many of us will be taking comfort with them and no doubt, cute photos during this uneasy time! So, to lend a helping paw we came up with Bark Aid, a virtual dog show to lift community spirits. We’re supporting over 20 charities who are all doing amazing work throughout this time to get our community back up on all four paws. Our tails are wagging to see so many photos!” Dog Furiendly is a new, interactive website for dog owners looking for places in the UK to take their 4-legged companions. They offer a comprehensive list of pubs, cafés, restaurants, shops, visitor attractions and events across the UK, which allow dogs on their premises. To enter the Bark Aid virtual dog show and for more information visit